Booming Sales of Packaged Consumer Goods Driving Demand for Digital Inks

Digital inks are extensively used in the packaging industry in various regions such as Asia-Pacific (APAC), South America, the Middle East and Africa (MEA), and North America. Thus, the burgeoning requirement for packaged consumer goods, on account of the surging disposable income of people, mushrooming population of young people, and the soaring gross domestic product (GDP) of several countries, is driving the worldwide demand for digital inks. For instance, in India, the packaged food industry is predicted to double in value and generate a revenue of $70 billion by 2025. 

Moreover, the ballooning usage of digital inks in tags and labels, flexible materials, and metal cans is further boosting their demand. Besides the aforementioned factors, the growing demand for ultraviolet (UV)-cured inks is also positively impacting the sales of digital inks across the world. UV-cured inks offer several benefits such as high curing speed, enhanced durability, and optimum print quality. These inks with flexible ink films provide improved resistance to scratches and wear and tear and produce minimum volatile organic compound (VOC) emissions.

This was because commercial printing needs prints having high resolution. Geographically, the sales of digital inks were the highest in North America between 2013 and 2016, and this trend is expected to continue in the coming years as well. This is credited to the booming electronics industry and the soaring requirement for digital inks in the office printing and commercial printing industries in the region. Apart from these, the mushrooming sales of eco-friendly digital inks in the region are also driving the expansion of the North American digital inks market.

Hence, it is safe to say that the demand for digital inks will boom in the forthcoming years, mainly because of the soaring sales of packaged consumer goods, especially in APAC, North America, MEA, and South America, on account of the increasing disposable income of people and the rapid economic growth of the regional countries, and the surging usage of UV-cured inks in various sectors across the world.

Source: www.psmarketresearch.com

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